Blog
Notes on building sites that actually work.
Practical writing on web development and SEO, drawn from real client work.
Fix these six technical SEO issues before you write another blog post
Content will not save a site that search engines cannot crawl or trust. Here is the technical checklist to clear first.
Local SEO is not optional if you serve a specific city
Why local search visibility matters more than generic keyword rankings for spas, restaurants, and home service businesses.
Every second of load time is a visitor deciding whether to stay
Speed is not a technical nicety. It is one of the biggest levers on whether a visitor turns into a client.
Your Instagram page is not a substitute for a website
Social profiles are rented land. A website is the one place your business fully controls.
WordPress or a custom build: how to actually decide
The right platform depends on who will maintain the site and how much it needs to do, not on which one is trendier.